第三百六十六章 芒果的收视危机(2 / 2)

从十年收视率五大卫视的年度排名来看,2012年到2017年,芒果卫视都是一骑绝尘的态势,卫视一哥的位置坐的稳稳当当。

可芒果卫视近几年来卫视一哥的地位岌岌可危,2018年帝都卫视就首次超越芒果卫视,拿到一次卫视年冠。

2019年、2020年芒果卫视则分别险胜蓝台卫视和番茄卫视,重夺收视率年度冠军。

2021年则遭遇重大滑坡,相继被番茄卫视和荔枝卫视反超,只拿到一个区区的第三名,令得芒果卫视在卫视圈子里丢尽了脸面,向来眼高于顶的芒果精也失却了吹逼的资本。

2022年以来,芒果卫视的收视率依然没有太大的起色,台里花三亿购买来的双顶流大IP巨制《女寨主》开年大扑,光电CVB收视率已经跌破了芒果精的承受底线0.5点,一直在0.4点徘徊。

好在冯涛制作的《歌王争霸》收视爆表,堪堪保住了芒果卫视老大哥的脸面,不然连底裤都输光了。

台长吕文斌目光扫视围着长桌而坐的众高层们,痛心疾首的道:“芒果卫视收视大危机,台里花重金购买,被寄予厚望的双顶流大IP改编剧《女寨主》,自半个月前首播以来,酷云收视率从未过1,光电CVB收视率仅有0.4的收视率,扑的连老妈都认不出来了!”

吕文斌说的这部《女寨主》,是晋江top级作家P大同名小说改编的大IP剧,是晋江作品总分排名前十的爆红小说,原著粉极多!

担纲主演的两位主角,一位是芒果卫视的收视福将,和小幂幂并列为85花双top的钱曼丽,《女寨主》是钱曼丽结婚生子后的第一部作品,业内颇为重视。

另一位主角是孟想的老对手,四大顶流之一的伍文博,《女寨主》是伍文博主演耽改剧《昆仑老祖》爆火后的第一部影视作品,圈内对他的表现,同样非常关注。

按理说,这样的大IP+双顶流豪华套餐,根本就没有扑街的可能,收视率破一妥妥的,应该没有任何悬念才对。

可现实是双顶流也未能挽救芒果卫视江河日下的收视率,《女寨主》更是因为小孩过家家一般的武打动作,女主刚刚生产后难掩疲态的憔悴容颜,以及男主颜值撑不住古装妆容而被B站阿婆主团建吐槽。

其中阿婆主“炉温1900”更凭借辛辣无比的吐槽而一炮而红,《女寨主》被饭圈嘲讽为花了五亿拍摄的S+大制作,只捧红了一个“炉温1900”。

“为什么?为什么收视福将钱曼丽扛不起收视率,四大顶流之一的伍文博也挽救不了《女寨主》的收视?”

“《女寨主》的拙劣质量显而易见,为什么购片部门审片的时候盲目信任双顶流,连质量垃圾都看不出来?!”

“台里花三亿购买的《女寨主》收视大扑,购片部门必须有人负责,把责任承担起来!”

“我建议腰斩《女寨主》,从片库里找到一部质量上佳的电视剧,取代《女寨主》,在金鹰独播剧场播出!”

“我不同意!连双顶流都拯救不了我芒的收视率,库存片就能了?”

“那你说该怎么办?”

会议室里,众高层一片纷纷扰扰,可无论是谁,都拿不出有效的建议,来拯救芒果的收视率。

“咳咳……”就在这时,本该把芒果收视惨淡黑锅背起来的购片部主任张蔷咳嗽了一声,将众人的注意力引来后,试探性的道:“孟想不是号称收视福将吗?我看了他和王文越主演的整部《恶作剧之吻》,质量相当不错,要不就把《女寨主》撤档,换《恶作剧之吻》上?”

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